{"id":117554,"date":"2021-06-17T10:57:31","date_gmt":"2021-06-17T10:57:31","guid":{"rendered":"https:\/\/kinesis.money\/?page_id=117554"},"modified":"2024-04-03T01:09:29","modified_gmt":"2024-04-03T01:09:29","slug":"recursos-da-marca","status":"publish","type":"page","link":"https:\/\/kinesis.money\/pt-br\/sobre-nos\/recursos-da-marca\/","title":{"rendered":"Recursos da marca"},"content":{"rendered":"\t<section class=\"ktp-block ktp2_0-block\">\n\n\t\t<div class=\"hero-centered dark bg-brand-primary-midnight-500 text-center\">\n\n\n\t\t\t<div class=\"ktp-container\">\n\t\t\t\t<div class=\"ktp-grid py-16 md:pt-20 \">\n\n\t\t\t\t\t<div class=\"col-span-4 md:col-span-8 lg:col-start-3 xl:col-start-3\">\n\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h1 class=\"mb-6 md neutral text-product-neutral-white\">\n\t\t\t\t\t\t\t\tRecursos da marca\n\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"col-span-4 md:col-span-8 lg:col-start-3 xl:col-span-6 xl:col-start-4\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-brand-primary-midnight-90\">\n\t\t\t\t\t\t\t\t<div class=\"p-container body-md\">\n\t\t\t\t\t\t\t\t\t<p>Se voc\u00ea quiser promover a Kinesis, n\u00f3s queremos ajudar. Abaixo est\u00e3o os pilares de nossa marca.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"flex justify-center relative \">\n\t\t\t\t\t\t\t\t<div class=\" md:max-w-3xl lg:max-w-7xl relative\">\n\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n    \n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/section>\n\n\t\t\t<section class=\"ktp-block ktp2_0-block\" id=\"\">\n\n\t\t\t<div class=\"pt-16 pb-6 md:py-20 lg:pt-20 lg:pb-10 bg-brand-primary-midnight-10 \">\n\n\t\t\t\t\n\t\t\t\t<div class=\"ktp-container thin\">\n\t\t\t\t\t<div class=\"ktp-grid\">\n\t\t\t\t\t\t<div class=\"col-span-4 md:col-span-8 lg:col-span-10 lg:col-start-2 md:flex xl:flex-col gap-6 xl:gap-0\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"tw-tile-container lg:min-h-[434px] flex items-center w-full md:w-1\/2 lg:w-full mb-10 md:mb-0 lg:mb-10 mx-auto\">\n\t\t\t\t\t\t\t\t\t<div class=\"h-full w-full\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"round-lg overflow-hidden hover:shadows-large-1 transition-shadow duration-300 ease-in-out h-full bg-product-neutral-white text-brand-primary-midnight-325\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"h-full flex justify-between flex-col-reverse lg:items-stretch xl:flex-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"inline-block xl:flex xl:items-center text-center relative w-full xl:w-1\/2 xl:text-left\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pt-6 pb-8 px-6 xl:py-10 xl:pl-14 xl:pr-10\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"md neutral mb-4 md:mb-6 text-brand-primary-midnight-500\">Diretrizes da marca<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"body-md neutral\">As Diretrizes da Marca descrevem as regras gerais para o uso dos ativos da marca Kinesis e a apresenta\u00e7\u00e3o de conte\u00fado. O uso cont\u00ednuo desses ativos ajuda as pessoas a reconhecer facilmente as refer\u00eancias \u00e0 Kinesis.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"mt-8 md:mt-10 flex justify-center xl:justify-start\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ktp-btns-group\"><div class=\"ktp-btns-group-inner -m-1 flex flex-wrap flex-col xl:flex-row\"><div class=\"p-1 justify-center md:justify-normal \">\t\n\t\n\t\t\t\t\n\t\t\t<a href=\"https:\/\/kinesis.money\/wp-content\/uploads\/2021\/07\/Kinesis_BrandGuidelines-1.zip\" class=\"ktp-btn btn  primary  inline-flex items-center items-center justify-center normal-case \" >\n\t\t\t<span>Download<\/span>\n\t\t<\/a>\n\t<\/div><\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tw-tile-image min-h-[218px] inline-block w-full h-auto xl:w-1\/2 relative overflow-hidden\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t<source srcset=\"https:\/\/kinesis.money\/wp-content\/uploads\/2023\/04\/Guidelines@2x.webp\" type=\"image\/webp\"  loading=\"lazy\">\n\t\t<img width=\"1012\" height=\"672\" src=\"https:\/\/kinesis.money\/wp-content\/uploads\/2023\/04\/Guidelines@2x.png\" alt=\"\"   loading=\"lazy\">\n\t<\/picture>\n\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"tw-tile-container lg:min-h-[434px] flex items-center w-full md:w-1\/2 lg:w-full mb-10 md:mb-0 lg:mb-10 mx-auto\">\n\t\t\t\t\t\t\t\t\t<div class=\"h-full w-full\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"round-lg overflow-hidden hover:shadows-large-1 transition-shadow duration-300 ease-in-out h-full bg-product-neutral-white text-brand-primary-midnight-325\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"h-full flex justify-between flex-col-reverse lg:items-stretch xl:flex-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"inline-block xl:flex xl:items-center text-center relative w-full xl:w-1\/2 xl:text-left\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pt-6 pb-8 px-6 xl:py-10 xl:pl-14 xl:pr-10\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"md neutral mb-4 md:mb-6 text-brand-primary-midnight-500\">Logotipos<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"body-md neutral\">Voc\u00ea pode usar o nome, logotipo e \u00edcone da Kinesis desde que siga as diretrizes de uso do logotipo e do \u00edcone. Qualquer pessoa que utilize nossos ativos deve usar apenas os logotipos e as capturas de tela encontrados aqui.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"mt-8 md:mt-10 flex justify-center xl:justify-start\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"ktp-btns-group\"><div class=\"ktp-btns-group-inner -m-1 flex flex-wrap flex-col xl:flex-row\"><div class=\"p-1 justify-center md:justify-normal \">\t\n\t\n\t\t\t\t\n\t\t\t<a href=\"https:\/\/kinesis.money\/wp-content\/uploads\/2021\/07\/Kinesis_Logos-1.zip\" class=\"ktp-btn btn  primary  inline-flex items-center items-center justify-center normal-case \" >\n\t\t\t<span>Download<\/span>\n\t\t<\/a>\n\t<\/div><\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"tw-tile-image min-h-[218px] inline-block w-full h-auto xl:w-1\/2 relative overflow-hidden\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t<source srcset=\"https:\/\/kinesis.money\/wp-content\/uploads\/2023\/04\/Logos@2x.webp\" type=\"image\/webp\"  loading=\"lazy\">\n\t\t<img width=\"1012\" height=\"672\" src=\"https:\/\/kinesis.money\/wp-content\/uploads\/2023\/04\/Logos@2x.png\" alt=\"\"   loading=\"lazy\">\n\t<\/picture>\n\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\n\t\t\t<section class=\"ktp-block ktp2_0-block\">\n\t\t\t<div class=\"bg-brand-primary-midnight-10\">\n\t\t\t\t<div class=\"ktp-container\">\n\t\t\t\t\t<div class=\"ktp-grid\">\n\t\t\t\t\t\t<div class=\"col-span-4 md:col-span-8 lg:col-span-10 lg:col-start-2  pb-4\">\n\t\t\t\t\t\t\t<div class=\"p-container body-2xs neutral text-brand-primary-midnight-275 \">\n\t\t\t\t\t\t\t\t<p>A Kinesis usa a fonte HarmonyOS Sans em seus aplicativos. A fonte permanece inalterada e n\u00e3o compartilhada de acordo com o contrato de licen\u00e7a. Copyright 2021 Huawei Device Co. Ltd. Licenciado sob o Contrato de Licen\u00e7a de Fontes Sans HarmonyOS.<\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":0,"parent":117416,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-117554","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Diretrizes de Marca, Ativos &amp; Recursos | Promover a Kinesis<\/title>\n<meta name=\"description\" content=\"Podemos ajud\u00e1-lo a promover a Kinesis com nossas diretrizes de marca, logotipos e outros recursos dispon\u00edveis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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